Oral-B Sensitivity & Gum Calm

Immediate relief from the pain of sensitive teeth

You can still join our latest project and become one of the lucky people to test this incredible product while stocks last!

You must be a member of both SuperSavvyMe and the savvy circle to apply for our projects.

  1. Register to SuperSavvyMe: Click here to register.
  2. Upgrade your profile to become a savvy circle ambassador: Click here to upgrade your account.
  3. Apply for the project:

Apply now

Join the national launch team for new Oral-B Sensitivity & Gum Calm

Test Oral-B Sensitivity & Gum Calm

After six years of dedicated development, the experts at Oral-B, the #1 dentist recommended brand have brought you something special! A toothpaste that not only provides instant relief from the pain of sensitive teeth, it also cools inflamed gums while giving you an extraordinary brushing experience!

The powerful Oral-B Sensitivity & Gum Calm formula blocks dentine tubes that can expose the nerves to heat, cold, acidity and stickiness. Not only does this powerhouse of a toothpaste taste and feel great, it is clinically proven to provide a barrier to help protect against sensitivity and erosion, while also fighting bacteria and plaque to strengthen and calm gums in the future.

Your Starter Kit:

  • 1 x full-size pack of Oral-B Sensitivity & Gum Calm toothpaste
  • Sample-size tubes of Oral-B Sensitivity & Gum Calm toothpaste to share with friends who also suffer from sensitive teeth
  • 50% off discount code for Oral-B Sensitivity & Gum Calm for use at Boots.com

Interested? Then apply now!

Our project is still open to new applicants, so make sure you secure a spot and apply now! You must be a member of both SuperSavvyMe and the savvy circle to apply for our projects.

  1. Register to SuperSavvyMe: Click here to register.
  2. Upgrade your profile to become a savvy circle ambassador: Click here to upgrade your account.
  3. Apply for the project:

Apply now

@all: Why would you like to participate?

Don’t want to miss out on FREE savvy circle trials?
Your savvy circle e-mails might go to your Spam folder so here’s what you need to do:

✔ Go to your e-mail inbox and search for savvycircle@email.supersavvyme.com
✔ Tap on the e-mail and ’Mark sender as not Spam’

Need help? Send us an e-mail to info@savvycircle.co.uk


over50 • 1 year ago

Fresh taste and sensitive back tooth seems to be feeling better. As well as brushing at night I rub a small amount on and around the tooth that has been bothering me.

KelllyA • 1 year ago

This left my mouth feeling amazingly clean. I was worried about switching from a whitening toothpaste but my teeth are still white with less sensitivity. Love it.

Kirah85 • 1 year ago

First day use, extraordinary

Famguy • 1 year ago

I've used it over 3 weeks now, as I already had one from supersavvyme with the Oral B toothbrush heads, the taste reminds me off mouth wash/dentist mouth rinse, cleans really well, just the taste lol just reminds me of dentist

Famguy • 1 year ago

Plus I've noticed that whenever I eat ice cream now my sensitive teeth not as bad now, so it's working, bring on summer I'm gonna eat a lot of cold things without worrying 😅

Famguy • 1 year ago

I've used it over 3 weeks now, as I already had one from supersavvyme with the Oral B toothbrush heads, the taste reminds me off mouth wash/dentist mouth rinse, cleans really well, just the taste lol just reminds me of dentist

nannag2 • 1 year ago

This product is fabulous always have problems with sensitive teeth and gums used this and impressed with the results , #OralBCalm, #InstantRelief,

acletandkings • 1 year ago

while i can feel freshness with this toothpaste and it does assist with sensitivity i find the toothpaste itself not solid enough- it is a bit liquified for my liking. over people have also said the same.

stephsmiff1 • 1 year ago

On day 4 of trying this product. I really love the fresh clean feeling my teeth and gums have after each use. Nice to have pleasant toothpaste that actually does what it says on the packaging. Gave my neighbour some samples and told her about the project. One of my colleagues at work has her sample from me now and has signed up to supersavvy website and also downloaded the app.

Shesgotlegs • 1 year ago

This left my mouth feeling amazingly clean. I was worried about switching from a whitening toothpaste but my teeth are still white with less sensitivity but still need use more as still having sensitivity but hope it goes with more use. Love it.

DanielleUK • 1 year ago

It left my mouth feeling so so clean and less sensitive to cold drinks.

Geo89 • 1 year ago

Was sent a few samples from supersavvyme and immediately after trying I felt such relief!! Highly recommended for those with teeth sensitivity!!

saadatu • 1 year ago

Ok, this is so good, by the 3rd day i am thinking to myself this is really amazing.

Ninnytendo • 1 year ago

I received a full size tube as part of the Oral-B Clean Maximiser campaign but I have not received samples or leaflets to share with friends and family. I do like the taste of the toothpaste and I no longer get any pain when I eat ice cream.

margaret123456 • 1 year ago

So excited to share the samples with friends todayof the Oral-B Sensitivity &Gum calm gel ,who have sensitive teeth.
Plus shared the 50%code,so we can all try out this great product via Facebook .
I was so lucky to be selected to try out Oral-B Sensitivity & Gum Calm project by the awesome Supersavvyme's Savvy team ,currently I am on day 3. Thank you team for choosing me .😁👄😁

holhome • 1 year ago

I received my trial pack yesterday and I talked to my family and some friends today mentioning the Oral B Calm , mentioning I have some trial tubes and a discount code for them to try. They were very excited to get the toothpaste tubes. I brushed my teeth with this amazing toothpaste and I was so impressed, the taste is lovely; it is like eating candy, and the aftertaste is soft minty and fresh, and long lasting. Using this toothpaste gives a special and unique experience. I am so happy that I was chosen to try this toothpaste. :)

Aidansmummy16 • 1 year ago

I love this Toothpaste, the taste is fresh & minty and it left my mouth feeling fresh & clean with added shine to my teeth

Daisy87 • 1 year ago

Fantastic long lasting freshness with this Oral B Calm toothpaste. I can also drink a hot cup of coffee without my front teeth bothering me now yay. Will continue to use this after the project. Partner says 'it's better than other leading brand' and 'its fantastic' 😁 Tip that I learnt in this industry, brush teeth as normal, spit don't rinse and then rub a small amount into the troubled area like a cream.

Hassy2 • 1 year ago

Love this toothpaste! The minty taste isn’t overpowering like some others are - it just leaves your mouth feeling fresh and clean. My husband even commented on how pleasant it left his mouth feeling!

DOWLEY99 • 1 year ago

excellent teeth feel so clean and fresh helps with sensitivity all round great toothpaste

birder • 1 year ago

This toothpaste has already surpassed my expectations! Clean, fresh AND calming. Wow. Just wow.

Mclean1 • 1 year ago

This toothpaste is fantastic I love the clean feeling it gives too to my teeth

Ang72 • 1 year ago

So glad I got the chance to trial this toothpaste I love it! Tastes fab and makes my sensitive teeth feel so clean.

CamJ01 • 1 year ago

Huge thank you to @OralB for the trial kit / My neighbours are very grateful and have said very positive things about the toothpaste, After use this for one day, I noticed immediate effects and think I will be switching to this in the future :)

SimonAS • 1 year ago

I have had some great feedback from some of my work collegue's already, many love the taste of their calm toothpaste, and its had a soothing effect on their gums.

jrey2 • 1 year ago

I have been trying this for a couple of days now, in the morning and in the evening, I haven’t noticed any difference yet, I had an ice cream yesterday and it still hurt my teeth, I will keep trying and hopefully it will make a difference.
I have given some samples out to my family and some neighbours and am waiting for feedback off them.

SavvyNiyati • 1 year ago

Finished sharing my all samples and pamphlets with my family, friends and neighbours and they seem as excited as I am! Received feedback from some close friends after purchasing the full version as they noticed the difference within 7 days! I have been using it for around a week now and I can notice a slight difference so I am hopeful for an even better result after using it for another few weeks.

Scolad • 1 year ago

Box has arrived and impressed with the contents. Tried it after lunch and it's not too strong a minty taste and like the gentle foaming effect as you brush.

pennwood • 1 year ago

Wow, I have been really popular handing out my samples, information/vouchers to friends, neighbours and family. I've had some positive feedback already from two people. I like the taste, and the ice lolly I had this afternoon did not highlight sensitivity which is great after using the toothpaste for only a few days.

ClareMorris • 1 year ago

Still loving this !! Gave out so many samples to friends and family and they’ve noticed a huge difference too !!

Col2021 • 1 year ago

Not long had the kit but I do like the pack that came, lot of info on the leaflet and the 50% off the first whole tube is a nice touch, and so far I do like the toothpaste, It has a nice taste and a good clean feeling.
The toothpaste doesn’t feel like a normal toothpaste you would normally use but I think this is because you do not get the same foaming it is more of just a paste. Will let you know more when I have used the product for a little longer and let some other people let me know when they think.

DIVA • 1 year ago

Oral B is my always go for brand in toothpaste and floss alike. This new addition is brilliant too: works wonder on my teeth and gum and always feel refreshed after use.

katiebell70 • 1 year ago

Well on day 5 of the tooth paste my teeth feel so much better its great for my gums too i was having a really bad time with other toothpastes but this has been great. Oral B you have done an amazing job with this toothpaste thank you very very much

Laura_89 • 1 year ago

Have passed this one to some family members - all enjoying the taste and freshness it leaves in their mouth! I’m loving it too

Hunibuni • 1 year ago

Really like this toothpaste even my kids like it and ther really fussy about toothpaste, iv gave some to friends and neighbours and thy all have said the same great taste teeth feel really clean after brushing and a few people have said thy love how it foams up while brushing !! All in all great toothpaste

kardew • 1 year ago

Only been using a few days with a oral b electric toothbrush,I also use oral b floss.love how clean & fresh my mouth feels,hopefully with continual use it will help with my bleeding gums that my hygienist picked up on last week. I have handed out the samples & vouchers to friends & family

Mimzy74 • 1 year ago

Recieved this product on Friday and have used it over the weekend i have to say the sensitivity in my gums is now gone. The taste of this toothpaste is very strong just as i like it.
Handed samples to all my friends too xx

PM • 1 year ago

Since receiving the samples and talking about the product to people I know, I cannot believe how many people I know also suffer from sensitivity that I hadn’t realised previously. Have handed out quite a lot of the samples and leaflets and we all already feel that we are feeling a difference and our sensitivity and gum issues are already less than they were previously.
Thanks Oral-B 🙂

lozzbone • 1 year ago

Since getting my start kit, I've talked about this product non-stop: at work, to colleagues, family and friends. I have missed being able to drink icy cold drinks and just after one use I've been able to enjoy the sun with a nice ice cold G&T!

Cattwinkle • 1 year ago

Started using the toothpaste this week and so far it is a pleasant experience. Some toothpastes seem to over froth in the mouth, but this one doesn't. It has a pleasant, not too sweet taste which lasts for some time after brushing. Not had any ice-cream since starting using it, so I'll see what happens when I do.

MrsN1957 • 1 year ago

This is great at helping sensitive teeth, makes having hot and cold drinks more bearable. It makes my teeth feel really clean and fresh, however I dont like the frothy , creamy consistency when brushing my teeth, so afraid I wouldnt buy it. However my husband loves it , thank goodness.

Daisy87 • 1 year ago

Samples are going great. I've given them all out along with a leaflet. Already had some brilliant feedback and people saying they are going to reccomend to other friends. I've even shared my experiences on facebook and got people asking about it. Really enjoying this toothpaste as I can now drink hot and cold 😁 thank you supersavvy for picking me to sample this product 😊

IPLondon • 1 year ago

Friend was absolutely thrilled with the results she got over the weekend with OralB Calm , says this is her toothpaste for life now. Still waiting for other friends to phone with the results of their tests.

MOONJUICE • 1 year ago

Long lasting freshness in a sensitive toothpaste .... who thought it was possible?! So far I'm getting some positive reviews from friends and family too.

Smurf101st • 1 year ago

The calming effect was great . I was surprised it got rid of most of my sensitivity and it has a nice taste. Will use again thays for sure . My girlfriend loves it too

lysandra • 1 year ago

Handed out to close neighbours and family, awaiting feedback. Personally, I love the taste and I can now have drinks with ice in without it affecting my teeth. Losing 2 of my implants meant my gums were exposed to sharp objects and I have noticed I do not get as much pain as I did before so something's working!!

margaret123456 • 1 year ago

Had a great time sharing samples and discount codes with family &friends today .Thank you for picking me to be involved.🤗🌅😁

Confused88 • 1 year ago

Great product, leaves a fresh feeling and great taste!

poppypunto • 1 year ago

I realised after I'd been using it a few days that I don't seem to of had much sensitivity to cold for a few days so results are looking promising so far for me.

sho1 • 1 year ago

my partner and I have tried this love the taste and to be honest this is the first time I tested by drinking cold water from the fridge oh boy no pain he is now looking to get some big ones in .
Thanks for letting us test this awaiting reply from my friends and family.

Cassy2979 • 1 year ago

Fantastic product, great fresh taste and i can drink cold drinks without pain really happy about that bring on the ice creams this summer! :-)

mermaidchaser • 1 year ago

Had 4 friends around to sit in the garden, was a great opportunity to talk about sensitive teeth, give my friends a sample and voucher, we all suffer in various degrees so they are going to report back to me after trying the sample.

Biscuitface • 1 year ago

Ohh just received my box of goodies. Can’t wait to clean my teeth tonight to try it.

MotherW • 1 year ago

Used it this moring, felt like I had been to the dental hygienist, my mouth was so fresh and clean, Can't wait to clean them again tonight. Going to start giving out the free samples and coupons tomorrow to my friends and neighbours.

stephenmarlborough • 1 year ago

Wow it fells so fresh and almost right away the cold pain in my teeth went away. At my age the last thing I want is pain in my mouth, this really helps.

hdf123 • 1 year ago

I wasn't overly keen on the flavour of the toothpaste to start off with, the more I use it I'm becoming used to it and I am feeling the benefits of the toothpaste after just a few days.

julief74 • 1 year ago

I received my box of goodies and so far I live the toothpaste, makes my teeth feel very clean and my mouth really fresh!
I’ve given my neighbours and family some of the samples and they think it’s great too x

Kayeavepau • 1 year ago

I have been using this toothpaste and it does exactly what it says. I have rather sensitive gums and teeth and it has completely transformed them. It has a subtle taste and leaves me teeth feeling squeaky clean. Samples have been handed out and waiting for my friends reviews. Smittywitty12 instagram

Mel23 • 1 year ago

I’ve been using this toothpaste over a week now and can notice results already,has a lovely taste and mouth feels clean after using

Mclean1 • 1 year ago

Have my samples out with the discount leaflet too. My friends and family love this toothpaste and are changing to it from there regular toothpaste

Savyshoppermax • 1 year ago

I'm I'm currently an online ambassador and I love the toothpaste and it wasnt hard to spread the word and share it with my friends I also gave the discount code to my snapchat following so people who are struggling could get it a discounted price been a amazing experience so far enjoyed it and all my friends have loved it

Qiuru • 1 year ago

I have started to use Oral-B toothpaste since 5 years ago, and never changed to any other toothpaste. I usually choose Whitting toothpaste. It's great that I have the opportunity to test the powerful Oral-B Sensitivity & Gum Calm. This toothpaste has a very smooth texture and could clear my tooth properly, and make my teeth less sensitive. I have also shared the toothpaste small samples with my friends, got a lot of positive feedback!

Joniwaller • 1 year ago

I’m really loving the clean feeling from using #OralBsensitivity&gumcalm
Such a fresh, dentist type clean, looking forward to trying a cold drink to see how I react.

katiebell70 • 1 year ago

I got some from Boots using my vouchers because im really happy with the tooth paste

triss • 1 year ago

I see how it is. I don't like it and my comment doesn't apper here, nice

Homelifewithcaitlin • 1 year ago

I’ve been giving these out to my friends and family and they said it left them with a fresh mouth and there teeth felt better!

jacklroberts • 1 year ago

I purchased three tubes of the toothpaste from Boots as I don’t want to run out of it anytime soon as I love it

nicky • 1 year ago

Wow great amount of toothpaste. Many trial sizes to give to friends and family. My sister is looking forward to trying it. Giving her some tomorrow. It makes your teeth feel so fresh and clean. It's great. My neighbor loves it. She suffers sensitivity and said it's really helped her to thank you.

Dic • 1 year ago

I loved using the the sensitive toothpaste ,absolutely a winner with friends and family alike .We all love it as a family and have subsequently rushed out to boots to purchase more, I loved receiving so many trial ones for additional family members .Agreat curve ball love it many thanks again .And my health benefits are doing well from using it daily.

Zekalli • 1 year ago

I've been using the toothpaste for 3 - 4 days now and so far still have "touchy" teeth, so maybe a little too soon to notice any effect. I find the toothpaste very foamy, not as minty as I would like plus my mouth remained tingly after cleaning for quite some time. I have given samples to various members of my family and await feedback from them.

Sadie92 • 1 year ago

Such great toothpaste. Brush my teeth twice a day with it and already can feel the difference. Highly recommended. Sensitivity doesn't scare me anymore and my gums feel good too. Will definitely use the discount to buy more too

terrymac54 • 1 year ago

such a brilliant product for sensitive teeth, it has helped me so much and cant praise it enough,,i have given the samples out to family and friends and every one is impressed ty

Joniwaller • 1 year ago

Day 3 of the trail and this is my most favourite toothpaste I’ve ever used!!! The flavour lasts for ages and the dentist like feel of the clean is amazing, I had a really cold bottle of water today and it was pain free! Loving this trial so far 👍👍👍

Alex_s • 1 year ago

I have given a few samples to friends and family to try and all of which say the toothpaste is amazing. One of my family members in particular really suffers with sensitive teeth and says this toothpaste is doing wonders for her. 🤩

holhome • 1 year ago

I have given a few samples to my neighbours and I met up yesterday with some friends. I gave them a voucher and a toothpaste sample. They were very grateful. I have also heard from the friends who have already received a sample from me and they told me they loved the toothpaste, their tooth sensitivity is gone and they love the taste, the flavour and the texture of the Oral-B care toothpaste.

holhome • 1 year ago

After less than a week of using this toothpaste twice, every day, my teeth are no longer sensitive and I feel no pain when drinking cold drinks. I also like the candy-like taste of this toothpaste. It has a creamy consistence and it foams when used. The toothpaste leaves a long fresh minty aftertaste.

Sohuss07 • 1 year ago

i hope i get accepted, i love to review oral b

IzabelaC • 1 year ago

I definitely recommend this toothpaste to anyone who suffer with sensitive gums & teeth. I don’t suffer anymore- finaly I can drink hot and cold. My friends who I shared my samples with they are happy as well, they can see the difference after using this toothpaste- sensitivity gone and nice minty aftertaste. My husband had same opinion about it! He love it and he said he finally found toothpaste which suits his needs.

teddy70 • 1 year ago

This toothpaste is a great addition to my bathroom, it’s got a great flavour and makes my mouth feel fresh. I suffered from bleeding and sensitive gums but within a few days of using this my gums have been a lot better.
Great product would definitely recommend.

Mctavish1971 • 1 year ago

Not only is Oral-B Calm great for sensitive teeth, I actually love the taste of it too. It makes my teeth feel squeaky clean as well.

hallsuzy • 1 year ago

Fantastic, first time in a long time that I have been able to tolerate ice anywhere near my back teeth.. And I've only used Oral-B calm twice

Sarah284 • 1 year ago

Leaves my teeth feeling clean and I really like the taste too!

Anyawel • 1 year ago


Anyawel • 1 year ago


wetherspoon • 1 year ago

Makes teeth feel nice and clean.

Fifi14 • 1 year ago

So used this for a little while now and honestly it's so good makes teeth feel nice and clean and it's great for sensitive teeth! Another winner from Oral B

beckymu8 • 1 year ago

I have absolutely loved trying out the Oral - B sensitivity & Gum calm toothpaste. It has really helped my gums and teeth become less sensitive over the past few weeks and I am excited to see how much more help I can get from this. It leaves my mouth feeling clean and fresh.

Safis • 1 year ago

I had a problem with my gums before and they were quick while eating while drinking cold and hot. Now my gums do not ache. My tooth roots do not ache.

Skippy_ma_do_dah • 1 year ago

I have had problems with teeth sensitivity since I got pregnant with my daughter but after using the sensitive and gum calm Oral B I can already feel a huge difference and I was actually able to enjoy my first ice cream the other day without any pain! I can now happily enjoy my morning coffee in the morning now too!

The taste reminds me of the dentist but it’s so refreshing to know that my mouth feels clean and fresh . It also doesn’t leave a nasty after taste like some toothpastes I’ve tried.

Currently have the husband using it too as he’s been suffering with sensitivity too recently and no complaints from him either!

Loadlok • 1 year ago

All the leaflets and samples shared at work and with family - used for a few days and impressed with result so far. Friends have purchased the full size after trying out the sample.

27merry • 1 year ago

Been using for a week seems good, I will have to try the whitening one, as my teeth feel clean, I've noticed staining is still there. Teeth and gums feel less irritated though

Saz93 • 1 year ago

Love it, leave long lasting freshness and less sensitivity on teeth and gums. Have shared samples and leaflets with friends and they love it.

surfsister • 1 year ago

Love the toothpaste as it actually works and is so easy to squeeze for arthritic wrists! 10/10

Andie1995 • 1 year ago

I have passed it round to friends and they have all said it’s amazing. The tube is really soft to squeeze and the taste is amazing

Alice2021 • 1 year ago

I love the fact that it’s so smooth while brushing and doesn’t leave that strong mint flavour in your mouth. Fells gentle on the gums as well plus that cleans well and the tube is really soft.
Already shared with my friends and they told that have purchased full size product.

mell-46 • 1 year ago

Absolutely amazing. Really helps with my sensitive teeth. Fresh taste and my teeth feel really clean. Got my husband to try it and he says it works better than the brand he uses. Gave some sample to my family and friends to try. Will definitely be buying this from now on

funkygrandma • 1 year ago

I am loving this product and so is my husband. He is very quick to vent an opinion on any new product I bring home. He has used this product for 2 weeks now and not a murmur which is excellent praise! I am loving it too. When I first used it I definitely felt I had been to the dentist. The taste, the aroma. Now I just enjoy it as it works to protect my sensitivity problem really well.

westie80 • 1 year ago

I was slightly thrown when I first used the toothpaste, think my brain was expecting more of a minty taste. But the taste is nice and I love that it does make your teeth clean aswell as pain free.
I've used quite a few toothpastes for sensitive teeth but have to say this is byfar the best.

westie80 • 1 year ago

My partner was dubious about using this but she was amazed that it actually did help with her gums and teeth. She is now not using her old brand at all now, absolutely LOVES this toothpaste

jac67 • 1 year ago

So far so good, did wonder if it was a gimmick but mouth feels better and less on edge. comments from 3 other, 2 love it and feel that they will continue to use, tired hates the taste so wont be buying in the future.

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