United Kingdom
Republic of Ireland
Warning: These Head & Shoulders cooling moments may inspire your next post
28/07/2026 - 14:00
Head & Shoulders Menthol Fresh is bringing the instant cooling reset to our feeds this summer 🍃🧊
From sweaty Tube journeys and post-gym hair to hats all day and those rare but painful UK heatwave moments, you’ve been showing us exactly what’s giving you the hottest head this summer. We’ve pulled together a few standout posts for your inspiration moment 💙
Take a look
Psst… tap any video below to play it instantly, then use the icons to open it on TikTok or Instagram.
Check out more videos with #FreezeTheItch:
On Instagram
On TikTok
💡 Top tip: Found a post you love? Save it for inspiration, leave a comment, and share it with others. Supporting each other's content helps the whole community shine.
Crack Open a Cold One... for your scalp
The #FreezeTheItch feed is still growing — show us your hot head moment and cooling reset with Head & Shoulders Menthol Fresh before 3 August 💙
Don't forget
- Show us what’s giving you the hottest head this summer
- Include the satisfying CRACK when you open the bottle
- Capture your cooling refresh and best “aaahhh” reaction
- No other brand logos, products or names visible in-frame
- Only use music authorised for commercial use
- Start your caption with AD
- Tag @headandshouldersuki on TikTok and @headandshoulderseu on Instagram
- And use the hashtags:#FreezeTheItch #CrackOpenaColdOne #HeadandShouldersUK #AntiItch #savvycircle
Share your content with us & you could win a £50 Amazon voucher!
Post your cool-down routine with Head & Shoulders Menthol Fresh to your socials and share it with us for the chance to win a £50 Amazon voucher when the project closes.*
@all: Be honest… who have you already told about your Head & Shoulders Menthol Fresh cool-down?
*Full terms and conditions can be found here.
5 Comments
Fz • 2 hours ago
I am always fan of head& shoulder and used nearly every one of that but this one is on top. You feel really fresh even in this hot weather.
Petsare4me • 1 hour ago
Absolutely brilliant I loved the feel of my hair after using the head and shoulders a great shampoo that does what it says 👍
Ash19 • 1 hour ago
My son suffers from a lot of dandruff it’s been using it when needed he’s so happy and has no dandruff would definitely recommend it
lstewart257 • 43 minutes ago
this is amazing really making a difference to my scalp
Nessie • 35 minutes ago
I'm absolutely loving this product and how it feels and makes my hair look after using. I'm definitely going to keep using it and recommending it to others. 😊😊
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