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It’s time for your scalpgasm ritual

If you loved watching Claudia Winkleman’s soothing ASMR ritual for Derma X Pro, now it’s your turn to recreate that luxe, indulgent vibe. We’ve pulled together everything you need to channel her energy and make your Scalpgasm content irresistible.

Step 1: Set the Scene

Claudia’s vibe is all about calm, luxurious, indulgent energy.

Derma X Pro moodboard

Soft, natural lighting. Minimal background clutter. Close-up textures of hair, scalp, and product. A sense of intimacy – your audience should feel like they’re right there with you.

Visual tip: Stick to neutral or muted backgrounds to let the hair and products pop.

Step 2: Move with the Audio

Claudia’s official ASMR audio is key.

Watch Claudia's TikTok Watch Claudia's Reel

💡 Extra tip: See Claudia’s ASMR guidelines for how to add her official audio to your video.

Step 3: Capture the ritual

Check out how fellow teammates are recreating the vibe:

Set the vibe

Set the vibe

Dress accordingly

Dress accordingly

Shampoo

Shampoo

Massage

Massage

Serum

Serum

Show the results

Show the results

Don't add any audio other than Claudia’s official ASMR track.

Step 5: The Don’ts and Dos

Avoid the following mistakes and follow these tips.

1. Don't crop your video in a way that adds black borders.
Do ensure your video fills the frame properly without leaving empty spaces.

Don't crop your video in a way that adds black borders

2. Don't use unnatural filters or GIFs.
Do keep your visuals clean and natural.

Don't use unnatural filters or GIFs

3. Don't film with unclean or smudged camera lenses.
Do clean your lenses before filming for crisp, clear footage.

Don't film with unclean or smudged camera lenses

4. Don't use poor or harsh lighting that hides textures or details.
Do use even, flattering lighting that highlights details effectively.

Don't use poor or harsh lighting that hides textures or details

5. Don't film in horizontal format.
Do film in vertical format only.

Don't film in horizontal format

Step 6: Share your Scalpgasm

Post your video to TikTok and Instagram with:

Whenever you post, start your caption with AD and use these hashtags: #scalpcare #ClaudiaASMR #DermaXProUKHair #MyScalpgasm #savvycircle. Don’t forget to tag @headandshouldersuki on TikTok and @headandshoulderseu on Instagram.

Win a £50 Amazon Voucher!*

Share your Scalpgasm ritual with us on your socials and you could win! Ten lucky savvy circler will each receive a £50 Amazon voucher when the project closes.

Share your URLs Share your photos

@all: Have you tried the Scalpgasm ritual yet?


*Full terms and conditions can be found here.

4 Comments

Riri232009 • 1 day ago

I'm loving these products. My hair is looking healthier than ever.

Jasmineb1 • 20 hours ago

Love this product

lstewart257 • 17 hours ago

love this so nice to use

Lilmunkee90 • 5 hours ago

Can't wait to try it out!

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