Outdoor freshness whatever the weather

Wish you could line-dry your laundry all year round? Then Lenor Outdoorable might be just the solution!

We’re looking for an exclusive group of just 100 savvy circlers who will put Lenor Outdoorable to the test before sharing stylish images and reviews to their social channels.

Why choose Lenor Outdoorable? 🧺

Let’s begin with why line-dried laundry smells so good. When sunlight hits wet fabric, a unique photochemical reaction takes place, releasing aldehydes. These give your laundry that gorgeous crisp freshness you only get from drying outside. The experts at Lenor set out on a freshness quest to harness this reaction to bring you that line-dried freshness, even when you dry inside. The result is Lenor Outdoorable, a fabric conditioner that mimics the freshness of sunlight even on the wettest and greyest of days.

As members of the team, we will:

1. Put Lenor Outdoorable to the test – we’ll recreate the shimmering crispness of line-dried laundry (without the need for sunshine).
2. Post online – then, we’ll share bright, well-shot images of Lenor Outdoorable to our social channels (think piles of fresh laundry and smiling selfies with our Lenor Outdoorable bottle taking centre stage) and leave short reviews that our friends and followers can read.

Your Starter Kit 💙

• 1x Lenor Outdoorable – Spring Awakening
• A leaflet to give you all of the info you need about this premium product

@all: Do you love the scent of sunny line-dried laundry?