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Are you ready to say Yes! Yes! Yes! to summer bliss?

Summer is here and this one is set to be magical. If you got our email earlier today, congratulations you're officially in the Herbal Essences Fiji Magic Serum project team, and we couldn't be more thrilled to have you. You’re about to discover just how many ways you can say yes.

Herbal Fiji

Uncap Summer Bliss... Save the date: 13th July

Your project guidelines

We want you to bring the Fiji magic to life as you make short TikToks or Reels that show your Yes! Yes! Yes! moments with the NEW Herbal Essences Fiji Magic Serum. We’re talking big, bold reactions to your gorgeously silky, flowing, coconut-scented hair.

Share them to your socials on July 13th to be part of a wave of Fiji goodness.

✨ Get inspired

Check out these gloriously retro Herbal Essences ads for a little Yes! Yes! Yes! inspo.

📋 Your Step-by-Step Guide

  1. STEP 1: Uncap the escape

    Show off the moment your summer escape truly starts.


    🥥 Show off the gorgey box your starter kit came in (and the full
            Herbal Essences Fiji collection inside)
    🥥 Zone in on the NEW Fiji Magic Serum bottle
    🥥 Show off the lightweight serum application, with no stickiness
            and no weigh-down.

  2. STEP 2: The Yes! Yes! Yes! moment

    This is the big, standout moment. We’re not on the lookout for shy and subtle.


    🥥 Share your biggest, boldest, most enthusiastic reactions to your
            Herbal Essences Fiji Serum
    🥥 Breathe deep and take in the coconut, mood-boosting fragrance
            (we’re talking eyes closed, breathing deep, pure sensory bliss, aaahh)

  3. STEP 3: Show it off

    Show off your silky, flowing hair


    🥥 Demonstrate how the serum melts effortlessly into hair
    🥥 Run your hands through your tresses
    🥥 Feeling bold? Why not flick it, flip it and let your hair flow

👀 The must-haves

  • Show off the Fiji Magic Serum and the collection
  • The big, bold "Yes! Yes! Yes!" reaction

    Start your caption with AD and tag: @herbalessencesuk on Instagram and @herbalessencesuki on TikTok
    and use the following hashtags: #HerbalEssencesUK #CoconutOil #MagicSerum #CoconutHairGoals

@all: Are you ready to say yes to Herbal Essences Fiji Magic Serum?

768 Comments

Hinad • 29 days ago

Great set for hair care

Mariak143143 • 29 days ago

Yes! Yes! Yes! NEW Herbal Essences Fiji Magic Serum set has arrived! The Herbal Essences FIJI Set leaves hair soft, shiny, and hydrated without weighing it down. Love the long-lasting tropical scent!

Mariak143143 • 29 days ago

Yes! Yes! Yes! NEW Herbal Essences Fiji Magic Serum set has arrived! The Herbal Essences FIJI Set leaves hair soft, shiny, and hydrated without weighing it

Tubx • 29 days ago

Just loving it more n more with every use. Yes! Yes! Yes!

Lisakay • 29 days ago

Returned from holiday in Morocco to find my package. My hair was very dry and last night I used the shampoo, conditioner and serum on my hair. Firstly, the smell is amazing! I used the shampoo and conditioner and then the serum before drying my hair. My hair feels amazingly soft and shiny. Normally I would have to straighten my hair each morning but woke this morning and no straightening needed. Will be using this product in the future!

Fuzzie67 • 28 days ago

Love the products on this they smell amazing too

Minnie0120 • 28 days ago

I’m absolutely loving the herbal essence, it doesn’t weigh my hair down like other products

aggga8 • 28 days ago

The best shampoo I’ve ever used! It smells absolutely amazing — like I’m on holiday.

IvoryJ • 28 days ago

Yes!Yes!Yes!, my hair feel super bouncy and shiny after ever use. I have coloured hair so the fact that shampoo is sulphate free just is perfect. Serum is cherry in top, lovely summery smell that last for so long., I am truly in love with the products!!!

mandyellen • 28 days ago

Absolutely fantastic herbal essence it’s a winner 🏆 my hair smells wonderful and feels soft and silky

Teapot73 • 28 days ago

I just love how the serum just melts into my hair and it’s so lightweight leaving my hair with a lovely shine and smelling amazing

Hughes990 • 28 days ago

I absolutely loved this! Made my hair smell amazing for days and the serum was divine 😍got so many compliments and didn’t make my hair greasy at all! Perfect for this summer weather

Pandora3 • 28 days ago

My Herbal Essences Summer bliss arrived and it looks magical with the Fiji Magic Serum shampoo and conditioner can not wait to try
Such a lovely Fiji hair care set. The serum is super light for summer

Kcson12 • 28 days ago

Smells amazing and leaves my hair feeling so soft. The serum is so light weight, great for summer

Kirstysavvyx • 28 days ago

It’s leaves my hair silk smooth and smells amazing me and my kids would highly recommend

Brummy • 28 days ago

Thank you for accepting me absolutely loved taking part and using the products on my hair. They smelt amazing :)

Kjconway • 28 days ago

Absolutely love this set!

Littleange67 • 28 days ago

The shampoo and conditioner are amazing, leaving hair soft and really conditioned. Then add the serum and you’ve got summer magic! The gentle smell of coconut is divine!!!
I love it

rachelpurple • 28 days ago

Wow, this is incredible - smells like summer, and leaves my hair feeling soft and fresh. Got lots of compliments on the smell too.

Cocochlo • 27 days ago

So lovely to receive and test the whole set, they work so well together and leave my hair so soft and smelling amazing 😍🥥🌴🥥

ottoisme888 • 27 days ago

This was presented in a lovely pack - I was thrilled to be part of this team and test this amazing set of products. I will definitely recommend this to family and friends as it is a super pack

Lesya • 27 days ago

Great scent, looking forward to the results

Carolb120 • 27 days ago

I love them x

sallmay • 27 days ago

The shampoo & conditioner smells great and leaves my hair super soft without the frizz, the serum is super light and not sticky best one so far

sharom • 27 days ago

had mine two day ago , the shampoo, conditioner are all great and my hair smells and looks great, the serum is the best one not sticky.

Frecklesxo • 26 days ago

I received mine after the 13th July so didn’t get to upload my video before then!

Lb43 • 26 days ago

The shampoo and conditioner are great but the serum is definitely the best of the 3 products, the scent is so lovely and fresh

sammy174 • 26 days ago

I've been talking about this project to the girls in work and I've managed to talk them all into trying out the products for themselves. The shampoo leaves my hair feeling so manageable, the conditioner is good but not 100% as my hair still feels quite rough after rinsing. The magic serum, what can I say apart from its magic. Most serums I've tried out in the past have left my hair feeling greasy and unmanageable but this serum is so different. My hair feels lightweight, smooth and not one bit greasy. I'm over the moon with the results so far!

Yanny • 25 days ago

Loved it!

Angela2468 • 25 days ago

It`s been a sunny Summer this year and my hair had been so dry.Now i`m enjoying a tropical scent as well as soft,smooth, shiny hair that gives me a holiday vibe.My long hair is here to stay!

Angela2468 • 25 days ago

Perfect for Summer when my bleached hair can get so dry.Convenient magic serum.Easy to apply.Works in seconds,Tangle free tropical hair.

Gordon1952 • 24 days ago

A great budget hair serum. A little goes a long way, and my hair feels much smoother after using it.”

Gordon1952 • 24 days ago

* “Really impressed! Leaves my hair soft, shiny and frizz-free without feeling greasy. The coconut scent is lovely too.

Yvonne513 • 23 days ago

I absolutely loved this set ! So lovely to receive and test the whole set, they work so well together and leave my hair so soft and smelling amazing. Thank you 🙂

Balerina.rina • 23 days ago

Really impressed. Love how my hair looks after- soft and smooth and such shine 😍 and the smell mmmmm

Irene92 • 23 days ago

The serum is amazing!!!

Elvis • 23 days ago

This Herbal Essence Fiji trio is so lightweight but leaves my hair in amazing condition.

Kazwilkie22 • 22 days ago

Impressed with this Herbal Essences set. Nice packaging and a nice summer feel to it.

MissyLee87 • 22 days ago

Such a lovely collection :)

Morethingsmorgan • 22 days ago

I love it honestly especially for my holiday this year the perfect scent too 🌴🥥

TBurg1 • 21 days ago

This is my new fav product collection. Left my hair soft, tangle free and smelling Devine 💕💕

Oakleydoo • 20 days ago

Great clean and fresh fragrance. Love it

Livette • 20 days ago

Smells nice, hair feels soft and hydrated. Hairdresser commented on the softness of my hair, must be good!

sammy174 • 19 days ago

I've just finished my bottles of shampoo and conditoner and I can already feel my hair becoming dry and its looking dull. I'm still using the serumthough, and will continue to use it as its a game changer when styling my hair.

Cocochlo • 19 days ago

Love this set, so grateful to have received this 🥥♥️

Terry0266 • 18 days ago

Wow my hair looks amazing and smells awesome too

Terry0266 • 18 days ago

My hair finally getting back to healthy shape again. And smelling fabulous

Ghaja • 18 days ago

Love the serum 💕💕

ChilliBeanz • 17 days ago

The summer bliss collection is such a fantastic array of great products. The shampoo and conditioner is so so good and the coconut fragrance is so nice, which actually lasts all day. It really does give you the "wow" that your hair has longed for.

Shortykuk1 • 17 days ago

What an amazing trio . My hair feels amazing.

raaza • 17 days ago

This was my first time trying the Fiji shampoo, conditioner and Magic Serum, and I’m really happy with how they workd on my hair.
The Magic Serum was my favourite. It’s so lightweight that it almost feels like water, and it doesn’t leave any sticky or greasy feeling at all. Hair looked smoother and the frizz was much more under control. The only thing I noticed is that because it’s so lightweight, I needed a little more product to cover all of my long hair, but that’s not a big issue.
The shampoo and conditioner also worked really well. I only needed a small amount of shampoo because it lathered nicely.

One thing I really loved about all three products was the smell. They have a lovely fresh scent with a hint of coconut. It’s not too strong, but it stays in my hair for days. Even three or four days after washing my hair, I could still notice the fragrance.

The serum comes in a pump bottle, which makes it really easy to use. I used the serum on dry hair and the results were still good.

YourElf.com • 16 days ago

I share some photos and social media and uploaded the link, this has been a great project

Disneygal053 • 16 days ago

I received this amazing gift box and couldn’t wait to try herbal essence new Fiji range I used to use herbal essence all the time as a young teenager and I wanted to start getting back to use them

This is my truthful experience and opinion on reviewing this product
The scent was amazing smelt just like a summer holiday in a bottle
I used the shampoo conditioner and serum every 3 days for over 2 weeks but I’m sadden to say this range of herbal essence isn’t for me it has left my hair very dry after the 2 weeks of use my hair is falling out more when I was it and brushing it has become so difficult my hair is extremely dry and gets tangled I’m having to use detangle spray now to be able to brush my hair the hair brush is full of hair unlike before

Sadly I won’t be recommend this product to my friends and family which is a shame

I would rate the scent 10/10
The products during use 7/10
After using product for 2 weeks 3/10

Zoebx • 15 days ago

Absolutely loved this hair trio and will continue to use it

KitaK • 15 days ago

Love this set! My dry hair feels so much softer. Looks and smells amazing!

Scher84 • 13 days ago

This set is perfect even in the heat my hair feels silky and smells gorgeous

Zoebx • 12 days ago

Love the scent and how fresh hair feels

chell00 • 12 days ago

Definitely yes! I am ready to add a little magic to my hair routine and see the fresh, beautiful results from Herbal Essences Fiji Magic Serum.

shaunnalexi • 9 days ago

So excited to try this!

DianeGamrot • 7 days ago

I did not like this product as much as i liked others in the range

Sahidy • 4 days ago

Very good products for my curly hair

Sahidy • 4 days ago

Very good products for my cuando hair

nimmyox • 3 days ago

Amazing trio! Thanks for picking me to try these out.

xxnimmyxx • 3 days ago

I’m so excited to try this trio!!

BT • 1 day ago

YES YES YES my hair has never looked healthy , shiny and omg the smell is amazing it’s like your on holiday . Love my serum il be using this forever it’s that nice 👌

Anlil • 15 hours ago

Perfect for frizz fighting

Anlil • 15 hours ago

Beautiful results

Anlil • 15 hours ago

Amazinf

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