Oral-B Sensitivity & Gum Calm

Oral-B Sensitivity & Gum Calm

Immediate relief from the pain of sensitive teeth

Not a Savvy Circle member yet? Register here so you can apply for the project.

Strong teeth are built on healthy gums. A massive 60% of people suffer from gum problems and tooth sensitivity and yet only 5% of them are using the right toothpaste for their needs. Does this sound familiar? Then we have great news because something as simple as changing your toothpaste could make a huge difference.

Oral-B Sensitivity & Gum Calm

Be the first to try the new Oral-B Sensitivity & Gum Calm

After six years of dedicated research, the experts at Oral-B have created a toothpaste that instantly calms sensitivity and soothes gums. The powerful Oral-B Sensitivity & Gum Calm formula blocks dentine tubes that can expose the nerves to heat, cold, acidity and stickiness. It’s clinically proven to provide a barrier to help protect against sensitivity and erosion now, while also fighting bacteria and plaque to strengthen and calm gums in the future. And what’s more, it tastes and feels great, giving you a superior in-mouth brushing experience for that WOW factor!

Your starter kit

A lucky team of 10,000 savvy circlers will be selected to join us and will receive the following project kit:

  • 1 x full-size pack of Oral-B Sensitivity & Gum Calm Toothpaste
  • A savvy circle insider’s guide full of VIP information and handy tips
  • Calm Cards to share your experiences online
  • Sample-size tubes of Oral-B Sensitivity & Gum Calm Toothpaste to share with friends who also suffer from sensitive teeth
  • 50% off discount code for Oral-B Sensitivity & Gum Calm for use at
  • Educational leaflets

In this savvy circle project we will:

  • Test the new Oral-B Sensitivity & Gum Calm Toothpaste and experience instant relief from sensitive teeth
  • Post our experiences on social media via selfies, snaps and videos with #OralBCalm, #InstantRelief, #savvycircle and @oralb_uk
  • Share our samples, leaflets and coupons with friends and family who also suffer from sensitivity
  • Feed our opinions back to the Oral-B team via one online survey
  • Review the toothpaste on Boots

Interested? Then apply now!

You must be a member of both supersavvyme and the savvy circle to apply for our projects.

  1. I’m not yet registered with supersavvyme: Click here to register.
  2. I'm a member of supersavvyme but not of the savvy circle: Click here to upgrade your account.
  3. I'm a member of both and would love to apply for this project:


The application form is now closed.
Keep an eye on your inbox, all applicants will be informed via email on 11th August.


maycakes • 08/08/2020 - 14:07

Hoping that I will get chosen to try this new toothpaste.

Dreamer261011 • 10/08/2020 - 10:48

Really hope I am chosen to try this out and see if it makes a difference as nothing else works for me .

louiset849 • 10/08/2020 - 19:32

Sooo excited for this opportunity hope im chosen 😘 xx

tommie456 • 10/08/2020 - 20:37

Ooh fingers crossed were picked- I'm looking forward to seeing the results!

shellyb78 • 11/08/2020 - 00:19

Really can’t wait to see if have been chosen

Abii1992 • 11/08/2020 - 07:26


dirtydancing • 11/08/2020 - 08:09

anyone heard anything yet

louiset849 • 11/08/2020 - 13:51


MrsStokes • 11/08/2020 - 14:25

Hoping I get picked for this projects 🤞🤞

Jessicaeve94 • 11/08/2020 - 14:56

I was selected :) Well done to everyone else who was too! Check your emails now :) xx

MargeBeaton12 • 11/08/2020 - 15:42

Over the moon that I was picked, can't wait to start!

Bev59 • 11/08/2020 - 15:46

Just got an email. Can't wait to try this 😊

Mrs46 • 11/08/2020 - 19:42

Ooh thank you for giving me the opportunity to try this out. Thanks from me, my teeth and my gums.

JaneyCaf • 11/08/2020 - 20:00

So excited to be a part of this and to try this toothpaste out! thank you :)

donnylass • 11/08/2020 - 22:01

Yes, I’ve been selected. Looking forward on trying this new product.

Gemma20021 • 12/08/2020 - 06:20

So happy I got picked my teeth and gums are always sore I hope this helps

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