There’s a reason we’re called Always

When it comes to period protection, we are not looking to compromise. “Sometimes” or “most of the time” simply isn’t good enough.

We’re excited to introduce our latest campaign with Always Platinum, designed for up to no leaks, even on your heavy days, so you are protected against leaks & sudden gushes. Because when you can trust your period protection, you can go about your day worry free, Always.

Apply now!

What makes Always Platinum different?

Always Platinum pads provide up to no leaks, even on your heavy days. Available in Size 1-5 to match your flow, during the day and at nighttime.

Size	Best For	Key Features
1, 2, 3	Day	5x protection for light to heavy flow Up to No Gaps, No Leaks, No Mess, No Bunch, No Odour. • With Contour Flex that moulds to your body • Instant Dry technology that absorbs in seconds for a clean feel • Comfort-lock wings for a better fit • OdourLock scent tech to neutralise odour all day
4, 5	Night	5x protection for heavy flow. Up to 10–12hr protection at night-time, so you don’t need to settle for less than a good night’s sleep. • Fit & Flex Core adapts to your body for protection and comfort • Instant Dry and Leak Guard technologies absorb liquids in seconds and lock them away to help prevent leaks and odours during night periods • Ultra-soft protective top layer

Want to join the Always Platinum Coupon Team?

We're looking for a team of 3,000 savvy circlers to try Always Platinum pads. You'll receive a welcome letter containing a coupon that can be used to redeem a pack of Always Platinum Big Packs for £1* at Superdrug.

Team members will:

• Head to their nearest Superdrug and use their coupon to claim their £1* pack
• Scan the QR code on your welcome letter and leave an honest online review.

Want to take part?

Yes! I want to apply now

@all: Ready for Always Platinum protection?

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*All decisions on pricing, promotion, and distribution (meaning assortment and shelving) are at the sole discretion of the retailer