Most Oral health problems (like teeth sensitivity, discolouration and bad breath) originate from issues with your gums or enamel. Oral-B Gum & Enamel Repair is clinically proven to help rejuvenate gums and repair enamel, and targets the WHOLE mouth rather than just focussing on one area! But how does it do this?
Well, it's the first toothpaste to use ActivRepair technology which works at the gum line to target both gum and enamel problems. What does this mean?
1) The ActivRepair technology provides antibacterial action, stopping bacterial growth in the gums. This helps to keep your gums healthy, and reduce irritation.
2) It also actively remineralises weakened enamel, and creates a long-lasting protective shield to defend teeth against acid erosion.
Many of us have been commenting that we can feel a 'residue' or 'film' in our mouth after brushing. What we're feeling is actually the ActivRepair technology in action, which is forming a protective shield around our enamel. This layer is what shields our teeth from food and drink that would normally weaken our enamel during the day, and helps to reduce the signs of teeth aging.
Have you been talking to your friends and family about ActivRepair technology? Well remember to keep submitting your Ask Your Friends Sheet and Conversation Reports to let the brand team know what they thought!
@all: Let's share what we think of ActivRepair Technology, and how we think it compares to other toothpastes we've used before.