Oral-B - The Future of Brushing


Oral-B’s most intelligent electric toothbrush

The wait is over and we’re finally able to test the latest innovation in clean: The Oral-B Genius X with Artificial Intelligence. It takes toothbrushing to a whole new level.

Oral-B GeniusX

Let’s talk brushing

You brush every day and you strive for good oral hygiene, right? But can you know for sure that you’re getting the best results? Many manual toothbrush users are brushing for less than the recommended amount of time or using too much pressure which isn’t good for their gums. But do you know what? It’s not up to you to be an expert anymore, there’s Oral-B Genius X for that!

Oral-B’s most intelligent electric toothbrush

Designed by dentists, the Oral-B Genius X officially knows more about brushing than anyone else. Following an extensive study of brushing techniques (which considered thousands of styles and techniques), Oral-B’s smartest ever electric toothbrush was created.

The Genius X uses AI to track our brushing habits. The A.I. algorithm has learnt to recognise: how you hold your toothbrush, which area of your mouth you cover and what is the speed and movement of your brushing. Cool, huh? And what this means on a daily basis is that the app can personally coach us to the perfect clean. So, if you’ve ever wanted to brush smarter and brush better then this is your chance.

What to do when you receive your Oral-B Genius X:

  1. Download the Oral-B app here
  2. Follow the instructions in the app to set up your toothbrush
  3. Use the live brushing experience and watch your technique in real time as you brush
  4. Check out the session summary to recap where you could improve
  5. Take a look at the personalised coaching screen to tell you how to improve your brush for the dream clean.

@all: What innovations would you like to see in an electric toothbrush?


Sealmoo • 09/06/2019 - 16:59

App downloaded and brush is charging on the edge of my teeth to get started! ;)

enzina • 09/06/2019 - 18:52

I have used it now for two days, what an amazing, premium toothbrush. I never realized i even brush my teeth three minutes +. Anyway, the app showed i only reach 93%. I have to say, i would buy brush heads with softer bristles as my dentist recommended these for my sensitive teeth.
I also wouldn't choose a black one anymore because the hard London water shows every tiny drop of water once dry as a nasty spots.

Sally • 11/06/2019 - 16:56

Dear savvy circler enzina, thanks for your valuable feedback! Glad to hear you are burshing so well.

joymc • 09/06/2019 - 20:36

Wow it is amazing x used it twice now can’t believe how clean my teeth feel x feels like I have had a dental clean at my dentist x love how the app tells me I was pressing to hard on my first brush getting 68% .
Love how you can set up your own personalised app lots of funky colours

pinkflipflop • 09/06/2019 - 21:14

Am loving this brush so far. Keep running my tongue over my teeth where they feel so smooth and clean.

Action4Activities • 09/06/2019 - 22:01

My Oral B toothbrush arrived on Saturday, after careful unpacking, charging, downloading and then reading about this product I was eager to try it out.
I didn’t think it could be as good as it actually sounds, so with app in hand and anticipation I used my toothbrush this morning. WOW it is everything and so much more.
I truly can not believe the difference in only one use ( I already use an older model Oral B electric toothbrush). My teeth actually feel like silk, strange thing to say I know but it’s true. We all think we brush our teeth correctly, I did or so I thought! My 2 minutes of brushing was in fact only 65 seconds I found out, and not only was I not brushing long enough I was pressing on too hard, which thanks to the combination of the app and toothbrush both were rectified instantly.
So my first thoughts on the new Oral B Genius X 20000,
I absolutely love it, loving my mouth having the “I’ve just been to the dentist feeling”.

Sally • 11/06/2019 - 17:00

Dear savvy circler Action4Activities, great to hear that you're having such an amazing expereince!

K3rrii3 • 09/06/2019 - 23:37

Just arrived back from my holiday an my toothbrush has arrived! Super excited to set it up and use tomorrow!!

A-JAY • 09/06/2019 - 23:46

Arrived Friday and in good time as my toothbrush has decided that it only wants to work for 45 seconds. Let's get testing

Trayci1271 • 10/06/2019 - 07:31

Day one of week one of trying this amazing product.
Cant wait to see what my technique is and how to improve it.
I've even purchased the recommended products to help give me nicer whiter teeth.
Fingers crossed its works as good as it sound.

T x

micky_lovesfun • 10/06/2019 - 07:51

Received my brush on Saturday. First used it Sunday. I opened the app and did the assessment. I got 100% first time. It was amazing to use. I have OA in my hands and found it easy to hold and not too weighty. My teeth feel really clean like a dentist clean. I have RA to and told I had the start of gum disease so hoping this helps with that. But by the look of my teeth and gums I know it will be. What a interesting intelligent toothbrush. Good job Oral B. Thanks for the opportunity of this trial. Loving it.

Nylesmummy • 10/06/2019 - 12:25

Eeeeekkkkkk I’m so so so enjoying this whole project, it’s so fun and innovative and I’m finding out things from the app on a daily basis that excite me. I’m so fascinated by everything this electric toothbrush has to offer literally blows my mind. Super excited to continue the campaign and see what more exciting features come along the way.

reesters • 10/06/2019 - 13:23

This is my first experience of an electric toothbrush and I am absolutely blown away! I spent time going through the app after easily downloading and the features (including focus areas such as tooth whitening) are so helpful.
I'm obsessed with mouth cleanliness but this toothbrush and all its whistles and bows takes my (healthy) obsession to whole new doxy dizzy heights.
After three days off usage my teeth are noticeably whiter. Yes! Actually whiter! The stains from years of drinking black coffee on the inside of my lower teeth are fading and I'm not even brushing as hard as I did with a manual toothbrush. I've had no bleeding gums and zero disappointment. A* product!

Playertigger • 10/06/2019 - 14:14

Received toothbrush in rose gold. Very easy to set a & download app. I’ve been using the old version of oral b which I thought was good, until using this brush. It’s amazing, my teeth have never felt so clean & smooth. It’s easier to hold as it’s a good size, I have trouble with my hands but it was easier than my other brush. Would totally recommend.

Rofkata • 10/06/2019 - 16:06

I youse my brush for 4 days and every day after clean i feel my mout more clean then ever. App is very helpful with the zone where you clean for long. I never think about the totbrush like something special but for now I change my mind i love this brush

Trayci1271 • 10/06/2019 - 21:10

Wow! Used my Oral B toothbrush for the first time this morning and I am already amazed.

I actually brush my teeth for 3 minutes but press way too hard and only reach 78% of my teeth. Who knew!

I love that the app shows you everything and I am going to do the 2 week whitening challenge to see how clean they can go. Even after the first brush they felt much smoother. Watch this space, hollywood white teeth are a go go!

Shazzyywazzyy • 10/06/2019 - 22:15

I quite honestly did not think it would be much different in comparison to my current Oral B toothbrush but wow! Been using it a few days now and my teeth actually feel polished like I’ve just left the dentist each time.. my hubby is so jealous, he’s already looking into getting it for himself 😁

Star1000 • 10/06/2019 - 22:52

I love it so far - it has told me that I apply too much pressure and areas that I've missed which is very helpful as I never realised this. Innovations that I would like to see is perhaps on the app making a sound or notification if it notices I'm still applying too much pressure or missing areas and flashing that part of the teeth on the diagram to prompt me at the time.

WiktoriaG • 11/06/2019 - 00:39

Wow! After 3 days of using the new oral b brush my teeth feel so clean! The app and brushing coach is great, it really helps with keeping your teeth clean.

debbie1980 • 11/06/2019 - 03:06

Arrived on Friday 7/6/19 absolutely love it

Scorpio69 • 11/06/2019 - 06:44

Wow was so excited to receive my toothbrush on Friday. I love the travel case but the only thing it doesn't have is something to cover the brush head!

Sally • 12/06/2019 - 10:10

Dear savvy circler Scorpio69, thank for your feedback, this would indeed be a great addition!

cheekyherb • 11/06/2019 - 08:16

I absolutely love the app. It's so clever how it follows your brush around your mouth indicating it on the picture of teeth.
I have become super competitive with myself trying so hard to score 100% at each brush and they sharing the results on Instagram!

Turbriskafil • 11/06/2019 - 10:18

Absolutely loving this!!! I always thought I was brushing my teeth well but my mouth has never felt cleaner. The app guides me through a thorough clean and the tongue cleaning option is fantastic.

littleforestowl • 11/06/2019 - 11:34

I received my brush Friday. It’s absolutely amazing, everyone’s commenting on how white my teeth are.

zobo2103 • 11/06/2019 - 19:50

I recieved my brush yesterday, it's amazing. I'm trying to get used to the way to use it. But it is good. I have a black one. Only thing I am gutted by is the charger is white, looks odd but i can deal with it xxx I'll update after more days x

Dee12 • 11/06/2019 - 22:05

My new toothbrush arrived and how excited I was! The sleek black packaging, the slide out box all neatly presented.

The toothbrush to look at is beautiful! Especially the trendy rosegold!

I downloaded the app, but unfortunately my cable is too short. :( I put my charger onto another shelf and then charged it.

Having charged my toothbrush, I chose my light and downloaded the app.

I was surprised to see how much information it captures!

It's great that this brush can tell me that I am brushing too hard and reminds to floss, scrap my tongue etc.

I only wish there were more brushes inside the box for when I need to change the brush.

Apart from that absolutely LOVE this toothbrush and it looks beautiful in my bathroom!

Highly recommended!

Mctavish1971 • 12/06/2019 - 10:30

Received my new Oral B Genius X Brush and I absolutely love it. the Rose Gold colour is gorgeous and looks great in my bathroom. I've set it all up, downloaded the app and paired the brush with the app. Used it for the first time this morning, clean, deep clean and also the tongue clean.

My Mouth hasn't felt this clean in years and I've used previous Oral B electric brushes for a long time.

My only disappointment was - when I first saw the usb port on the travel case, I got really excited thinking it could be charged via USB (great while on holiday) and discovered when reading the instructions, that this isn't the case. It's for charging other devices while the brush is being charged inside the case via the normal plug.

I've yet to have a go at the coaching and will report back once I've done that.

But so far, one very happy brusher :)

Heartlady • 12/06/2019 - 15:30

I can honestly say this is one of the best products I tested . I was at 91% I’m now hitting a 100% woohoo 😃 this is so great . My mouth feels so clean it even tells me if the pressure is to hard . Fab best brush ever !!

Paula72 • 12/06/2019 - 17:15

I've been using this toothbrush for 2 days now. I am amazed. My whole family want one!! Mine is set to tooth whitening and it has a whole sequence. Turns out I'm a bit heavy handed with my brushing so I've taken the pressure off. This is by far the best toothbrush I have ever used

wendywhisson • 13/06/2019 - 09:54

A battery power indicator on an electric toothbrush would be handy. If you're going away for a weekend, you'd know whether you need to pack your toothbrush charger/adapter.

amberrosewilson • 13/06/2019 - 11:02

An app - now that’s something I haven’t seen work alongside a toothbrush before

Callified • 13/06/2019 - 21:15

First of all : The packaging was very nice and clean when it came out of the box. It was very well organized and I could tell there will be quality in this product. The packaging is a 10/10 for me.

I have used the toothbrush for 5 days now, and I have no regrets! It really is a treasure. I can notice quite significant differences between brushing with the Oral-B Genius X 20000 than using a normal/regular toothbrush. I can really tell that my mouth is cleaner, smells fresher, and just everything is perfect. The app gives you a lot of information and gives you access to switching modes on and off... etc. The AI is absolutely great too because it informs me if i have a perfect brush score or not - which means next time I brush my teeth, i focus on the areas I have not brushed. However, for me this is not a problem as I usually get a 100% brushing score.

Overall, a great toothbrush so far.

Mikemc • 13/06/2019 - 21:18

The genius x is a really great product. I've found it a real improvement on my old oral b electric toothbrush.

One item, I'd recommend as an improvement relates to the App. But we don't always carry our mobile phones with us everywhere especially the bathroom! Any way to initiate coaching feedback when synching away rather than whilst brushing?

MMotherwell • 13/06/2019 - 22:07

Yes it has arrived and I am using every single day. It has so many things to do, and I can not wait to try more options.

FlyHigh757 • 14/06/2019 - 00:24

Having been using a manual toothbooth for many years now, I was intrigued to see how electric toothbrushes have developed. In the past I’ve used a basic Oral-B and about 10 years ago a Phillips Sonicare. They were OK, but didn’t do a great deal more than a manual brush. Considering the price difference between a manual and electric, I just ended up going back to manual.
Having tested the new Oral-B Genius X today for the first time... ...WOW! It’s like I had just been to the dentist again (I actually went 2 months ago and had a scale & polish) and this feels exactly the same after a 3 minute brush. The bristles have removed a lot of plaque from between the teeth and around the gum line and the tooth face feels silky smooth on my tongue.
The App was easy to setup and my first go I covered 93% of my teeth and second go I had covered 100% of my teeth. I need to explore the app a little more and I am interested to see if my teeth do get any whiter over the next few days.
Initial thoughts “Impressive!”

rema101 • 14/06/2019 - 04:08

great toothbrush !!! love all the features and the tech involved , battery lasts a really long time compared to other brushes i have used in the past also the travel charging case is a nice touch and looks really cool . great product

cheekyherb • 14/06/2019 - 11:06

There are not enough ways to say how much I love this app and how it has changed my teeth brushing routine. My gums are not bleeing, they are sore and its no longer a chore to brush my teeth.
The app is a little genius on my phone, it follows my brush around so I can see where I am missing brushing or not cleaning enough, it tells me off for brushing too hard which I really needed.
everyone needs this app!

Nedderz • 14/06/2019 - 12:49

This is a great toothbrush and has to be the best one I have used so far! After 4 days of use I can slowly begin to see my teeth getting slightly whiter all ready and it's great to follow where you have brushed and what has been missed and still needs brushing! The only slight issue I have had so far is the Artificial intelligence sometimes struggles to pick up that I am brushing the bottom left hand side molars, hopefully though it will learn my brushing technique and this will improve over time! I think this is certainly one field where advanced technology will improve the process and not hinder it!

Chicho16 • 14/06/2019 - 16:46

I downloaded the app and just the first day it was connected with my toothbrush. However, I am incredibly satisfied with my super toothbrush. :)

naz88 • 14/06/2019 - 16:56

Have been using this gem for 3days now and it’s amazing! Honestly feels like a dentist clean after I’m done!

Pampy • 14/06/2019 - 18:41

Woo-hoo - 99%!!!

Sally • 18/06/2019 - 09:58

Dear savvy circler Pampy, woo-hoo, congratulations!

tingle412 • 14/06/2019 - 21:19

Opened my kit and I am SO excited!! It’s charging and I’m literally looking forward to going to bed just so I can use it!! I know it’s a girly thing to say, but I really loved personalising the colour of the light!

donnavkebab • 15/06/2019 - 08:43

I’m really impressed with this so far. I was a bit sceptical to be honest as I already use an oral b electric brush and didn’t see what could justify the extra price tag.... how wrong was I! Having the different modes (including a tongue clean function which stops me gagging so much!) is great but the real genius of this is the Bluetooth connection to the app. It was a revelation to see the bits of my teeth that I was missing even after two minutes of brushing! It’s definitely making me a better tooth brusher!

shalton • 15/06/2019 - 14:52

Thank you for approving me to test the oral b genius x toothbrush. It is great, far better than I had ever imagined.

hayleygarner1982 • 15/06/2019 - 19:52

I’ve been using this brush for just under a week now and I love it. It doesn’t just look good, it cleans my teeth fantastically and I love that you can sync with your phone and really monitor your brushing. My teeth have never felt so clean. Love it!

VickiElleryJ • 16/06/2019 - 08:54

Some key innovations would be a better understanding of what ‘clean’ is when it comes to brushing and how to ensure healthy teeth and gums.

rfsev1 • 16/06/2019 - 22:03

How can a toothbrush be this good?? The app is fantastic, it showed I was thoroughly reaching all areas of my mouth but using too much pressure on my lower teeth, an area I often experience gum sensitivity. The red warning light is really helpful and my brushing pressure has now improved! My teeth feel sooo squeaky clean!

MrsMCC85 • 16/06/2019 - 22:17

I am absolutely loving this brush, I was shocked to see that I was missing key areas of my mouth when brushing, and I have found that my mouth feels fresh all day now, my teeth feel nice and the whitening journey has already made a difference.
An innovation that would make this brush the absolute perfection (and it is pretty much there now) is a floss head for an electric floss, it would definitely encourage flossing more and if it was linked to the app it would show where areas had been missed.
All in all this brush is really at the top of it's game and I'm actively enjoying cleaning my teeth, it also looks the part and the travel case is so handy to keep it clean and safe.

baneesha • 17/06/2019 - 09:54

Absolutely amazing toothbrush! Highly recommend it and will definitely be switching from my old oral-b pro as this one is just amazing especially with the artificial intelligence and the use of the app is amazing to look after you oral health as it can tell you if you are brushing correctly !

rosieeeeeee • 17/06/2019 - 12:32

This toothbrush is fantastic! I have never felt like my teeth have been so super clean before! I've really enjoyed using the app and tracking the coverage increase over the last week! I used to think that I cleaned my teeth well but this has been an absolute game changer! I am scared of getting gum disease so I would like a toothbrush that could track the sensitivity of gums too? Or even one that would test your oral hygiene and help you rectify it? Who doesn't want to save money by going to the dentist less!

Malin27 • 17/06/2019 - 17:01

Hermes messed the order up and been delivered to someone who already signed for it ... obviously nothing here ... sad to be missing out :( I hope you all enjoy it for me !

joymc • 17/06/2019 - 19:57

All I can say is wow loving my new oral B super intelligent toothbrush, I have been using now for over a week and my teeth are looking good, feeling amazing and almost as good as a full dentist clean

holliecampbell • 17/06/2019 - 20:04

I have been alittle late in joining the blogs as for some reason the savvycircle keeps coming up with an error on my phone and like most people I do most of my browsing in my spare time on my phone! I may have been quite on the blogs but I have been sharing my thoughts online and with friends and family as I really do think this brush is life changing. We don't realise while we are young how precious our teeth are and unfortunately I have done years of damage to my gums brushing to hard, I hope to undo as much of that as I can with the help from this super smart and super pretty brush! I am so grateful for the opportunity to test this product and its been such a pleasure

Sabrinashort • 17/06/2019 - 21:24

I wanted to see something that would change the way I brush my teeth. Since trying the new oral-b genius x I have really changed it, in more ways than 1 just for starters I don’t use as much pressure when I brush and I didn’t even know I was brushing too hard before.

redwineaje62 • 18/06/2019 - 18:51

I was skeptical about a so-called "intelligent!" toothbrush but I am impressed so far. Even though I already have an Oral B, it is an old model, and the Genius X puts it to shame. The App is informative with regards to pressure and time spent brushing each area etc. I know that I am normally in a rush and the App ensures that I am using the time brushing properly and efficiently. I am definitely a convert to the Genius-X!

XLisaYX • 18/06/2019 - 22:24

WOW!!! This has opened my eyes to how I haven't been reaching 7% of my teeth!! Love it ! Gives a whole new meaning to brushing ! The app is great ! Just blown away with it . Will definitely be telling my friends and family to get this . Genius X is the way forward

luckyangel • 18/06/2019 - 22:52

Can’t believe how fresh my teeth feel. Definitely it’s life changing and I really need a stand for my phone in the bathroom!!!

Sapphire-Blue • 19/06/2019 - 18:53

I have been trying to leave a comment for ages but I keep getting the oops message and telling me to try again later so I hope this message gets through. This is one of the best electric toothbrushes I've ever used. The rose gold colour is lovely. I love the different brushing modes and the fact that you can charge the toothbrush up in the travel case. There is even a USB point on the travel case so I can charge my phone at the same time as charging the toothbrush! My teeth and gums have never felt so clean. I'm still having trouble connecting the toothbrush to the app but maybe a reset will help. Can't fault the toothbrush though. It's fantastic!

hayleyshero • 19/06/2019 - 20:24

So impressed with the features of the app and the feeling of cleanliness. Almost do not want to eat and ruin the clean feel!

Sally • 24/06/2019 - 13:15

Dear savvy circler hayleyshero, we know the feeling! Glad you are enjoying it!

Debdee66 • 20/06/2019 - 12:22

I am so impressed with this toothbrush and I am still fiddling with it and learning how to do the journeys etc, I think those are a fantastic idea if you struggle with any of those issues. I already use an Oral B Pro brush and my teeth definitely feel cleaner. I was happy to see I wasn't exerting any undue pressure on my teeth and the gum guard is fab for those with bleeding gums like me. I love the travel case, it is so smart looking and how convenient to be able to charge the brush etc while in the case. if I could have given more than 5 stars I would have.

Pampy • 22/06/2019 - 00:31

I've finally achieved 100%! Since being shown how to brush my teeth as a child, I've rarely thought about whether I'm doing it properly, apart from when my dentist or hygienist may have made a comment. After using the new toothbrush, I've realised just how lax my brushing become. Having had the app to coach me I've got back to brushing properly and I can really tell the difference - my teeth really are squeaky clean. I've realised that I need to put a bit more effort and concentration into my cleaning routine.

lcequeen • 24/06/2019 - 13:16

This is so easy to set up, installed app with ease and paired via Bluetooth. Set up my profile and then begin. This is dead easy to use, it shows you exactly where you have missed. It's non evasive. I tried just for a test and scored 16 it shows you on the phone where you went wrong. Over the next few days as you brush it advises and shows you how your doing. If your using too much pressure etc. Makes your teeth feel so clean. Very impressed

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