Our latest project with Always is a little different, we want you to take to social media to inspire the next generation of girls to keep playing sport, and by doing so, you can be in with a chance of winning one of 28x £250 Decathlon vouchers!
Sport isn’t all about the celebrations and victories. In fact, being involved in sports from a young age has long term benefits that help build confidence, as well as improve communications skills, self-esteem and perseverance.
Research carried out by Always* shows that when puberty starts, 1 in 3 girls drop out of playing sport, with 28% believing they’re not good enough and 25% feeling they’re not encouraged.
But together, we can keep girls playing
This is why Always is continuing its commitment to help build girls’ confidence by rallying society to #KeepHerPlaying.
Para-athlete long jumper, Stef Reid has teamed up with Always to inspire the next generation of girls to keep playing sport.
“Through (sport), I learnt the value of hard work, I learnt how to deal with failure, and I learnt to be resilient. It also helped me build confidence to explore so many things outside of my sporting career, that I might not have considered before.”
And, that’s the sort of thing we don’t want a whole generation of young women to miss out on!
Our mission continues: Join us and help us support girls stay in sport!
This summer, along with Sported, the UK’s largest network of community sports groups, Always are continuing their mission to keep girls involved in sport, and you can join in (and be in with a chance to win a £250 Decathlon voucher in the process).
1 pack = 1 donation
With every pack of Always Ultra, Always Platinum or Tampax Compak Pearl purchased during the campaign period, Always will donate to Sported to keep girls and young women playing sport.**
Do you want to do more?
Be an inspirational voice and share your #KeepHerPlaying story on Instagram. Watch out for our newsletter or check out the 2nd blogpost already live on the blog to find out how you can win one of the 28 x £250 Decathlon vouchers that will help you stay in sport as well!
By joining forces, we can give girls the sporting encouragement that previous generations might have missed.
@all: What did you learn from playing sports when you were younger?
*Always commissioned a nationally representative survey, run by OnePoll amongst 1000 UK girls & 1000 UK adults in December 2020
**Subject to T&Cs.