Savvy Circle members to spread the
word about Pantene Pro-V.
Welcome to another exclusive project for members of the Savvy Circle! Over the next eight weeks we’ll get
the chance to try out products from the new hair care range from the hair health experts at Pantene.
We will have the chance to try out products from the brand new Pantene Pro-V collection, customised for your hair type,
and spread the word about this new range, along with 5,000 members of the Savvy Circle.
The new Pantene collection with improved Pro-V formulas.
Pantene scientists have understood more than ever before about hair structure, and the combinations of ingredients that work on each hair type for fine, normal-thick or coloured hair. As a result, the new Pantene Pro-V collections feature customised formulas that strengthen hair at the structural level, enhancing and correcting each strand with exactly what it needs.
The newly re-formulated Pantene range is now customised for the three main hair types:
fine, normal to thick and coloured hair.
As part of our project we are going to try out:
- from the fine hair range: Aqua Light. With micro-fortifiers to help reinforce fine hair, leaving virtually no weight.
- from the normal to thick hair range: Repair & Protect. With micro-nourishers to help lock in moisture deep down, leaving your hair healthy looking and full of shine.
- from the coloured hair range: Protect & Smooth. With double-effect complex to protect your hair while leaving it beautifully smooth.
The Savvy Circle project with Pantene Pro-V.
At the beginning of our project all participating members of the Savvy Circle will receive a free starter kit containing the following:
- 1 Pantene Pro-V Shampoo (for your hair type)
- 1 Pantene Pro-V Conditioner (for your hair type)
- 1 Pantene Pro-V Treatment (for your hair type)
- Market research sheets to survey friends, family and colleagues
To pass on to friends, family and colleagues:
- 5 sample sets (including Shampoo, Conditioner, Treatment) of Pantene Pro-V Repair and Protect
- 4 sample sets (including Shampoo, Conditioner, Treatment) of Pantene Pro-V Protect and Smooth
- 3 sample sets (including Shampoo, Conditioner, Treatment) of Pantene Pro-V Aqua Light
- 20 money off coupons for Pantene Pro-V
In this project we want to…
- … try out the new Pantene Pro-V together with 5,000 members of the Savvy Circle.
- … find out your opinion of the brand new Pantene Pro-V range in three online surveys.
- … work together to help spread the word about the improved Pro-V formulas – simply by talking to friends, colleagues and family.
- … collect lots of conversation reports and market research results: What were your experiences whilst spreading the word?
[The application phase has now finished - all further info can now be found on the Pantene project blog.]